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Griffin becomes Effective Measure’s global CTO

AUSTRALIA — Effective Measure has appointed John Griffin as global chief technology officer (CTO). Griffin joins the media planning and audience profiling provider from SiteCensus, Nielsen, where he...

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Effective Measure Hires Nielsen’s Former CTO

In Melbourne, Australia, digital audience specialist Effective Measure has hired Nielsen’s former CTO John Griffin as Global Chief Technology Officer, responsible for leading the firm’s software...

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Fast 500 companies: Only 1 from Malaysia, 3 from Singapore

DELOITTE Touche Tohmatsu Limited (DTTL) has released its 2013 Deloitte Technology Fast 500 Asia Pacific ranking of the 500 fastest-growing technology, media and telecommunications companies, which saw...

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Effective Measure adds data service for ecommerce sites

AUSTRALIA — Online measurement firm Effective Measure has rolled out a new service, called SHOP, to provide audience data to ecommerce retailers. The company claims to have “consolidated control over …...

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Effective Measure brings in global measurement scientist

Australian-founded media planning and audience profiling solutions provider Effective Measure has expanded its executive data and research team with the appointment of Taylan Akay as its new Global...

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Effective Measure enters Oman with new strategic digital publishing alliances

The post Effective Measure enters Oman with new strategic digital publishing alliances appeared first on Effective Measure.

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Fast 500 companies: Only 1 from Malaysia, 3 from Singapore

DELOITTE Touche Tohmatsu Limited (DTTL) has released its 2013 Deloitte Technology Fast 500 Asia Pacific ranking of the 500 fastest-growing technology, media and telecommunications companies, which saw...

View Article

Effective Measure brings in global measurement scientist

Australian-founded media planning and audience profiling solutions provider Effective Measure has expanded its executive data and research team with the appointment of Taylan Akay as its new Global...

View Article

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